Digital transformation is already a reality on the railway market today. Companies are at different stages of their journey of digital transformation. Some at the beginning and others more advanced. Data is an important part of digitization. You can simply collect them or already consider how to analyze them. Every step of the data path is full of challenges and our railway industry customers will have to face most of them. For better understanding go to Mobile App Developer in Austin.
In a recent study by the global consulting firm Roland Berger, 92% of companies in the railway sector said they would invest in digitization in the next three years. Digital data is one of the key factors for digital transformation. Maximizing digital investments will be a strategic priority for digitizing all rail operators.
Nomad’s vision: connecting everything
The digital vision of Nomad concerns the collection of data from multiple sources, the storage of such data and processing on a scalable data aggregation platform. With intelligent data, various over-the-top services can create value across the enterprise.
There will be great potential for data to create potential sources of revenue and / or efficiency gains in the rail market on the road to digital trains. Investments can be used for operation and maintenance, as well as in areas such as analysis. Mobile applications are becoming more common and contribute significantly to the reality of a fully connected train.
A step in the mobile world
In less than 10 years mobile applications have continued to grow. This growth is mainly caused by the worldwide introduction of mobile phones (there are over 1 billion smartphones worldwide). Users can take them anywhere, which means it’s very convenient and easy to download and use a mobile app.
Companies looking to tackle the disruption of mobile services must remember that mobile apps must be an integral part of a holistic digital strategy. The Nomad mobile strategy is part of the digital vision of the train: connecting everything. That’s why we chose a project to discover mobile applications and developed a prototype application.
Today we see mobile apps conquer the world. For example, “Angry Birds” has been downloaded 5 times more than “Nintendo DS”. Apps can play a crucial role in digital transformation and are an important factor in digitization: mobile phone breaks!
Nomad embraces the future
When Nomad turned to mobile space, we began to identify areas of future interest for mobile applications and overall business efficiency. The goal was to use design methods to understand how technology can improve mobile computing.
Design thinking is a method for practical and creative solutions. It’s really an innovative and creative way of thinking and a completely different way of solving problems. Starting with human factors, it helps create business value with a man-centered approach to design.
Nomad decided to devote himself to Design Thinking in two phases of a week: initial analysis and deep immersion.
First week phase: compassion, definition and idea
The first week of the first analysis began with user empathy: our internal and external teams. By interviewing them, understanding their work process and pain as they explore their activities, we could then define the application ecosystem, create characters and draw travel maps. To face the observations, we have faced the possibilities and possibilities. At the end of the week, we identified and listed five concrete portfolio opportunities that could become business proposals.
From the five areas of identified portfolio opportunities, we have privileged and selected the one in which mobile technology has had a greater impact, could be implemented in the short / medium term and the most likely return would be. The selected proposal was guided by entry into the deep diving phase.
Week two: exploration, models and tests
The last phase – the prototype
The prototype created participated in user test sessions to gather feedback on concept, usability and functionality. The meetings with users were decisive. We were able to analyze their feedback, refine the prototype and make sure it is right for the purpose.
At the end of the second week, we created a working clickable prototype mobile app. We have validated our approach and created a great basis for the development, development and delivery of the true application.
While our engineering teams continued to participate in this groundbreaking project, everyone was thrilled to see the finished prototype. We are proud to make changes and make a significant contribution to railway technology. The changes are important for Nomad. We see our app as a first step towards smart, simple and fun future technology solutions.